Who We Are

We are a bunch of animal “huggers” who are settled in different countries. We believe that if we can see the life through the eyes of animals, we can learn to live more sincerely, full of fun, energetic and friendly like them. Our main values are empathy, love, flexibility and eagerness to ease life by innovation and technology.

In our team, we have people with different professions and characters such as engineers, technology developers, sales directors and marketers, yet they have one very powerful common ground: love for animals. We could empathise with the discomfort pets feel through bathing sessions, and did our best to make their cleaning process much more convenient. We see our product more like an all-rounder than just a cleaning towel. 

Our aim is to improve the relationship between pets and their owners, by turning cleaning into a hassle-free and lovely act!